Defcon 1: REPUTATION RISK
Containment when reputation becomes existential.
Defcon 1 is activated when exposure, narrative drift, or public scrutiny threatens value, credibility, or survival. This is not advisory. It is intervention—designed to contain damage, control narrative velocity, and restore decision authority under pressure.
WHAT DEFCON 1 IS
Defcon 1 is a reputational containment protocol for leaders and organizations operating in high-visibility, high-consequence environments. It is designed to identify exposure before it spreads, neutralize active threats, and prevent secondary damage while decisions are made under compression.
This is where narrative control replaces reaction.
WHAT DEFCON 1 COVERS
Narrative containment and reframing
Exposure suppression and signal control
Stakeholder alignment under pressure
Decision authority and message discipline
Ongoing monitoring and escalation readiness
Each activation is situation-specific.
ACCESS & AVAILABILITY
Defcon 1 is not publicly available.
Activation is granted based on relevance, urgency, and exposure surface.
Some requests are declined without response.
This is intentional.
“Reputation damage is the No. 1 risk concern for business executives around the world, and 41% say loss of revenue was the biggest impact.”
— Entrepreneur Magazine
PRICING
Pricing is determined by severity, velocity, and reputational exposure. No fixed rates. No retainers. Terms are established after assessment.
END STATE
OBJECTIVE: Containment is successful when silence returns, decisions stabilize, and attention moves elsewhere. Silence after action is the objective.